Marketing Strategy and Marketing Plans

Set a clear path for your marketing

Developing Mulit-Channel Marketing Strategy and Marketing Plans for large and small businesses.
A well-thought-out marketing strategy and marketing plan are critical to a company’s marketing success.  Your strategy and plan set the direction for everything you do, allowing you to:
  • Focus on marketing campaigns and tactics that support the goals of the business. 
  • Understand your customers, their needs, and what motivates them.
  • Develop a multi-channel marketing mix that prioritizes channels that reach your target customers. 
  • Allocate your time and marketing budget to the areas that will have the most impact.
  • Measure the success of your marketing program​

Our Services:

Neon Pathways will help you develop a marketing strategy and a marketing plan that are tailored to your business goals. 
 
We are strategic thinkers.  We’ve built our own methodology that has been successful for clients of varying sizes across different industries.  Our methodology incorporates a collaborative, step-by-step approach that promotes strategic thinking, forces prioritization, and focuses on outcomes.  We’ll use this to build you a detailed marketing plan that will outline everything you need to be successful. 
 
Learn more about our methodology and how we can establish a clear pathway for you marketing.
​Marketing Consulting Services
​Small Business Marketing

​Business Consulting Services